Now days the retail banking is most important in banking business, to improve the customer base, retain the existing customer, improve the banking revenue by offering different product to customer. This is digital world, data is raising like population and you have to identify different customer in term of market opportunity, their risk and profit for bank. Of course, statistics play a key role in this situation. Following are the different model approach for the retail banking model.
- Cross sell:
- Up sell :
- Retention technique.