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Sendloop Email Marketing Features | Campaigns, SMS, Journeys, API
Sendloop

Sendloop email marketing features Everything you send, in one account

Campaigns, SMS, automated journeys and transactional email share the same contacts, segments and reports. Here is what each part does.

Campaigns

Campaigns that are ready before they go out

Standard, repeating and A/B campaigns. The setup checklist locks sending until every part is done, and a spam test scores the message first.

  • A/B test up to five versions
  • Resend to non-openers with a new subject line
  • Pause, resume or stop a live send
Campaign setup for Holiday gift bundles: 612 recipients, tracking settings, an A/B test with two variations, and From, subject and content done for both Spam test result: SpamAssassin score 0.0, no rules triggered

SMS

Texts with the cost shown up front

Send SMS campaigns through Infobip or Xeebi. Invalid, duplicate and suppressed numbers are removed and the estimate is shown before you can send.

  • Live character, part and encoding count
  • Quiet hours and send speed
  • Replies inbox and automatic opt-outs

Journeys

Automations that mix email and SMS

16 triggers and 16 actions: start from a signup, a tag, a website event or a revenue threshold, then email, wait, decide and text.

  • Visual builder with per-step on and off
  • Signed webhooks as a step
  • Journey report with revenue
Journey builder: a list subscription trigger, a welcome email, a wait, then a decision on whether the welcome email was opened. Yes sends a text message, no sends a discount email.

Transactional

Receipts and resets from the same account

Send through the HTTP API or the SMTP relay on your own domain. Every event is logged and pushed to your app with signed webhooks.

  • API keys per sending domain
  • Event log with CSV export
  • Delivery time by recipient domain

Audience

Segments that use everything you know

Nested AND/OR rules across fields, tags, journeys, campaign events, website events and SMS activity.

  • Nine custom field types
  • Import with automatic column mapping
  • Double opt-in and suppression lists
Segment builder with two groups: country is Portugal, and has the tag VIP or loyalty tier is Gold. The add-rule menu lists eight rule types: subscriber field, segment, tag, journey, campaign event, website event, suppression list and SMS activity.

Reporting

Revenue next to every open and click

Every campaign, journey and list shows delivered counts, engagement and the revenue it brought in. Reports note that opens include privacy-proxy opens.

  • Engagement over time and best weekday
  • Inbox-provider breakdown
  • Six-tier engagement split for each list
Campaign report for Single-origin Ethiopia launch: 12,150 sent, 12,020 delivered (98.9%), 5,100 opened (42.0%), 890 clicked (7.3%), 130 bounced, 22 unsubscribed, 2 complaints and $4,120.75 in revenue, with a note that the open rate includes privacy-proxy opens

Deliverability

A sending domain set up properly

The domain wizard lists the DNS records to publish and checks each one. Bounces, complaints and unsubscribes are suppressed automatically.

  • Ownership, DKIM, DMARC and return path records
  • Sender check before every send
  • Spam test before you send a campaign
Add a sender domain, step 2 of 3: five DNS records for meridian-coffee.xyz to add at the DNS host, a return-path CNAME, two DKIM CNAMEs, a DMARC CNAME and an ownership TXT record, each with a Copy button, plus Copy all records and Download zone file

Email verification

Clean addresses before you send

Check one address, a whole list or segment, or every new signup as it arrives. Typos get a “did you mean”.

  • Single, bulk and real-time checks
  • Unsubscribe or suppress bad results in one step
  • Paid for with credits
Single check of dana.ruiz@gmial.com: invalid, with the suggestion: Did you mean dana.ruiz@gmail.com?

AI assistants

Let Claude or ChatGPT work in your account

Connect an assistant over OAuth and choose exactly what it may do. Reading is always on. Writing and sending are opt-in, with budgets and an audit trail.

  • Scopes per connection
  • Daily send budget and confirmation threshold
  • Its changes recorded in the audit log

Team

Built for teams

Invite colleagues with one of five roles, require two-factor sign-in for members and see every change, whoever or whatever made it.

  • Viewer, Author, Manager, Admin, Owner
  • Session list and sign-in history
  • Hand over a leaver’s API keys
Team audit log: a campaign created and another updated by team members, an import, an invitation, a subscriber added by an API key and a failed sign-in, each with its time, target, outcome and IP address

Customers

What customers say about Sendloop

Christine de León
“Sendloop’s platform helped us to build a robust email marketing strategy. We now have a strong connection with our audience.”
Christine de León · Head of Content, Connected Pictures
“We tried almost all email marketing platforms out there but could never get more than what we’re doing with Sendloop.”
Sertac Ogut Sertac Ogut Agency Owner, Ocelott
“The Sendloop team is so awesome to work with; they got us 100% productivity boost on our email marketing services.”
Adnan LaPamuk Adnan LaPamuk Agency Owner, Konsist

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