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Why Get Climate Label Certified | The Change Climate Project

Meet demand for climate leadership

The Climate Label brings your climate initiatives to life, credibly and transparently
RECOGNIZED
1 in 3
consumers have seen The Climate Label within the past year
Source: TCCP survey
VALUED
70%
of consumers say The Climate Label  increases the value of a product
Source: TCCP survey
EFFECTIVE
86%
sales increase tracked when consumers see The Climate Label alongside a brand   
Source: Commons

What's it worth? Explore the marketing benefits and cost savings.

Technically rigorous, commercially proven.
The climate action standard that leading consumer brands trust.

Communicate specifics, simply

Consumer trust is higher for marketing claims that provide detail. The Climate Label is a simple sign that you take climate change seriously. It is a cue that your climate initiative is backed by data – and helps people follow their values to choose your products and services.

A clear path to action

A first-of-its-kind model for climate leadership, The Climate Label moves past open-ended target setting exercises by offering structure for the carbon reduction journey. All requirements and guideposts are publicly available right here — no surprises.

Act with a community of peers

Certification puts you amidst the tools, education, and network that will help you make climate change a priority in your business. As a nonprofit, we aim to reduce barriers and build connections that enable our community to act at the pace that climate science dictates.

An inclusive movement of businesses

Certification inspires companies of all shapes and sizes* to invest in GHG reduction projects. The Climate Label is a unified movement for climate progress.

*just don’t ask us to certify your oil company

“The Climate Label gives us credibility in a world increasingly clouded by greenwashing. Being certified shows our customers that we’re taking real, measurable steps to reduce and offset our carbon footprint. The Climate Label has become a cornerstone of how we communicate our climate commitment, giving us a credible way to stand behind our mission to be better for people and the planet. The certification played a key role in legitimizing our brand early on and building trust with our customers from the very beginning.”

Justine Miller
Impact Manager

“Sustainability has been a core part of our company's values from the beginning, but it can be hard to communicate all of the things we do behind the scenes. The Climate Label is an easy sign to customers that we're taking action and an entryway for them to find more about all of our sustainability practices.”

Matt Weyandt
Co-Founder

“The Climate Label has become a key part of how we communicate our commitment to protecting both people and the planet. It gives our customers confidence that we’re actively measuring and reducing our impact, beyond just reef-safe formulas. We’ve seen an increase in interest from eco-conscious retailers and resorts actively looking for certified brands. Having the certification displayed has also helped drive stronger engagement on our website and product pages.”

Alli Ramirez
Brand Marketing and Partnerships Manager